✅ Qualified
Leads that meet the defined criteria and pass basic validations, for example:
Complete and valid data
Suitable budget range
Correct coverage area
Product or service of interest
👉 These are the priority contacts for commercial management.
📈 Escalated
Conversations transferred to a human (sales or support) when needed.
Typical cases include:
Explicit request to speak to a person
High complexity
Advanced purchase intent
Urgency
Risk signals or negative sentiment
🔄 Recovered
Contacts that, after a period of inactivity or abandonment, return to the conversation or show new interest thanks to a recontact or campaign.
Journey example
Lucía starts the chat → the AI asks qualification questions → status: Qualified (profile OK).
Lucía asks to speak to someone → the conversation is transferred to an advisor → status: Escalated.
Later, Lucía stops responding → months later, she receives a campaign and interacts again → status: Recovered.