Darwin AI enables businesses to respond automatically and efficiently on Instagram, both in post comments and direct messages (DMs).
Main Features:
Automatic replies to comments: If someone comments with a keyword (e.g., “price”), Darwin automatically replies with a personalized message (like “I sent you a DM”).
24/7 DM support: Darwin detects the customer's intent and responds immediately. If the query is complex, it automatically routes it to a human team member.
No missed opportunities: The goal is to avoid losing leads due to slow responses.
Business Benefits
Automated conversations without hiring more staff
24/7 availability for customer queries
Fast and personalized responses
Better experience for your followers
Requirements to activate the channel
To use Darwin with Instagram, you’ll need:
An Instagram Business account
A Facebook page connected to that account
Both accounts properly linked through Meta
How to set it up
Add the Instagram channel from the Darwin panel
Authorize access to the Instagram and Facebook accounts
Create keywords (e.g., “price”, “installments”) that will trigger automatic replies
Define the automatic response message (can be edited in Spanish, English, or Portuguese)
Save and done: Darwin will start replying automatically
🧠 Improved Instagram Comment Monitoring
We’ve launched a major improvement for monitoring comments on Instagram accounts. You can now choose between monitoring all posts or continuing with the previous method of specific posts only.
📌 Specific Posts (previous mode)
With this option, you can:
Manually select which posts to monitor
Set a keyword per post
Define the starting state of the conversation (e.g., a welcome message)
Ideal for one-off actions like giveaways or promotions.
Example:
You have a post with the hashtag #promo and want commenters to receive a message inviting them to participate.
🚀 All Posts (new recommended option)
With this new mode, you can:
Set global keywords (like “price” or “question”)
Monitor comments across all posts — old and new
Automatically detect customer interactions on any post, without selecting them manually
Perfect if your goal is to never miss a comment — especially when managing many posts or running frequent campaigns.
✅ Recommendation
We recommend activating the “all posts” mode to ensure complete coverage. This:
Boosts efficiency
Reduces manual setup
Ensures better customer support
🛠 How to configure it
Go to the Instagram section
Select “all posts”
Define the keywords you want to detect
Set the starting state for the conversation when those words are found
That’s it! Your account will now automatically respond to relevant comments
❗ Limitations to keep in mind
You can’t connect the same Instagram account to more than one Darwin agent
Currently, it doesn’t reply to story mentions or third-party posts
Not enabled for marketing campaigns, but it does detect UTMs like on WhatsApp